Internal Communications

Biogen

Challenge: The Collaborative takes special pride in helping Biogen with its internal messaging. Digital and print materials must be compelling and informative. With a busy workplace, it is all the more important for each and every printed and online piece to stand out among all of the excessive information that bombards employees each and every day.

Solution: To create successful materials for Biogen, Roger Margulies, Creative Director for the Collaborative always begins by making sure the customer is heard. Through brainstorming sessions, research of past work, and examination of similar projects, he is able to generate multiple options to capture the client’s needs and desires.

Results: The deliverables that the Collaborative develops for Biogen are almost always well-received and consistently do an outstanding job of having an impact beyond the company’s medicines as it strives to improve patient health outcomes, solve social and environmental challenges, cultivate a workplace that enables employees to thrive, support local communities, and inspire future generations of scientists.

Communications, Outreach and Education Services

NASA

For more than a decade, the Collaborative has served as one of NASA’s prime contractors to provide communications, outreach, and education services. These services include public affairs support, development of communications and educational materials, writing and graphic design, exhibit design, meetings and conference organizing, and video and multimedia services. We focus on communicating technical and educational information to the scientific community and public about why the work of the NASA is important.

One example is our two-year Got Water? campaign that reached national and international media. David Letterman and Leno included the story in their opening monologues. Facebook and Twitter followers were in the tens of thousands. Young people and general public participated in hands-on and virtual educational activities around the country.

• NASA Group Achievement Honor Award
• 5 Regional Emmys and 10 Telly Awards
• NASA’s Mobile App ‘Software of the Year’
• 6 National Association of Govt. Communicator Awards
• International Association of Web Masters and Designers Award
• Gold Remi from WorldFest Houston
• The Communicator Magazine Award of Distinction
• U.S. Distance Learning Association for Excellence in K-12 Learning
• Bronze World Medal from New York Festivals of Film and Video

Marketing and Sales Digital and Print Materials

Philips

Challenge: Communications support was needed for the new North American headquarters of a $60B international corporation. Showcase the excellence and expertise that will be housed in the state-of- the-art facility in the heart of Silicon Valley by highlighting new consumer electronic products and services.

Solution: Develop signage, décor, displays, and other amenities for the facility to tell the story of the unique and innovative products that Philips offers across the globe. Supplement the physical presence with websites, presentations, handouts, and other communication materials—all within the corporate style and branding.

Results: Following its grand opening, The Philips Silicon Valley Center (PSVC) was quickly recognized as a center for new ideas, innovative design, and world-class products. Industry partners, organizations, distributors, and retail customers came to the PSVC to discuss business, make deals, and look to the future.